How Alliances Can Drive Innovation: Which Alliance Type Is Right For You?

Innovation is the process whereby organizations transform ideas into improved products, service or processes, in order to advance, compete and differentiate themselves successfully in their marketplace. Alliances can have a defining role in this process. Cooperation between vendors, suppliers, consumers and  competitors provide complementary know-how and skills. However, not every alliance type supports innovation. For […] Read more »

Cloud for the Channel – What’s the Deal?

The industry has long tried to eliminate the middle man. The channel so far has not caved in, and remains to hold its fort during its latest challenge.. the cloud. The cloud predicts doom scenarios for cloud service sales. Product margins are squeezed, vendors have no obstacles going direct, product knowledge becomes redundant, while everything […] Read more »