In an enterprise app world where features such as being open, social and mobile and subscription based licensing are no longer differentiators, we see GTM strategies of the leading enterprise app vendors with *ISVs and developers quickly gaining traction. According to RedMonk developers are the new kingmakers, and as such, the main vendors are competing […] Read more »
SAP HANA – Partner Ecosystem Expanding Rapidly
SAP HANA was introduced to the market a year ago, reason for SAP to celebrate. During the party, SAP – like any proud parent – boasted about HANA’s accomplishments. And like any good party – SAP gave away some presents in the form of credit programs to its partners. SAP HANA has shown impressive adoption […] Read more »
Dreamforce London – Salesforce.com on a Role
The Cloudforce Social Enterprise Tour landed in London last week, and was an instant success with more than 14.000 registrants. An impressive number for a company that has only been active in Europe for 10 years. The following details were shared and give a ball park of Salesforce.com’s European activity: Salesforce.com is recruiting for 750 […] Read more »
Cloud Partner Segmentation
In one of our previous blogs we defined what a partner ecosystem is, and which entities it consists of. Next we would like to take the partner ecosystem discussion one step further – and see how it fits the cloud computing opportunity. One of the common mistakes that many in the channel make is the assumption […] Read more »
Exact to Challenge Channel Issues as SaaS Adoption Grows
Yesterday Exact announced its full year results for 2011. Departing Exact CEO Max Timmer said: ”I am happy, but not satisfied”. Especially the results for the Benelux region have been disappointing, with a 13% decline in license revenues. Exact explains that there are several reasons for the disappointing growth (or rather, unexpected decline). Increased customer […] Read more »
Partnerships, Channels & Alliances – Who Does What Exactly?
The IT community has many residents, all co-existing and depending on each other. It’s what we dub the IT ecosystem – a system where suppliers and users co-exist and are mutually dependent on each other to survive. Or as Iansiti / Levien said in 2004: “In networked industrial environments, the performance of any organization is […] Read more »