SaaS Segmentation Struggles

During two events we attended last week it became strikingly clear; we have so many great software firms in the Netherlands and we (as an industry) do such a lousy marketing job profiling these great companies. The first event we attended was a Main Capital event that focused on: “Successful international partner and channel strategies […] Read more »

The Future of the App is inside the Store

2012 was the year of the enterprise app stores. All of a sudden partner solution catalogs morphed into enterprise app stores. IBM recently launched its PureSystems Centre, SAP recently demonstrated its latest enhancements of the SAP Store at Sapphire Madrid. So what’s the big deal? For a long time partners have been able to publish […] Read more »