Source to Success
During two events we attended last week it became strikingly clear; we have so many great software firms in the Netherlands and we (as an industry) do such a lousy marketing job profiling these great companies. The first event we attended was a Main Capital event that focused on: “Successful international partner and channel strategies […] Read more »
Microsoft this week made a significant announcement impacting the channel’s cloud business; From now on, Microsoft partners can bill and license their customers directly. So why do we care? One: The channel prides itself on being the primary customer contact. With direct billing & licensing, the channel remains in control and the primary access point. […] Read more »