We just finished a study on the digital agency market in The Netherlands commissioned by managed hosting provider True and in partnership with online business media & marketing publisher Emerce. 108 respondents of 96 digital agencies within an estimated population of 400 agencies responded to our web survey which covered digital agency distinctive capabilities, core competences, outsourcing, competition, growth perspectives, technology partnerships and hosting provider wants and needs.
The survey reveals that the Dutch hosting industry is doing a stellar job as they are the number one technology partner of the digital agencies (see Figure below).
Content management systems, global digital platforms (Microsoft, Google et al) and other digital agencies (think specialist developers) are also important technology partners.
Microsoft, Google and Amazon were the most frequently mentioned technology partner companies, followed by CMS providers Sitecore, Episerver, Magento and Drupal. Conspicuously absent from the top seven are Apple and Facebook.
Check out the infographic (Dutch) below for more survey results or request a copy (Dutch) of the survey here (registration required).
