Source to Success
While Sapphire is at full swing in Orlando and SAP HANA Cloud Platform for the enterprise suite is gaining a lot of attention, we would actually like to reflect on recent announcements around SAP products for the SME market. After all, 90% of SAP’s customers are in the SME market, though revenue wise they represent [...] Read more »
Big Data means many things to many people. There are not many vendors in the IT industry that have not developed some kind of Big Data solution. However, the market is also confused, trying to understand exactly what the customer wants and needs are. Vendors are trying to assess what would be the best method [...] Read more »
In one of our recent posts we stated that the influence of developers and ISVs is growing rapidly, and that vendors are taking a pro-active approach to maintain and motivate their existing ISVs and developer base as well as attract and sign up new ISVs and developers. And Salesforce is no exception. Though you might [...] Read more »
In an enterprise app world where features such as being open, social and mobile and subscription based licensing are no longer differentiators, we see GTM strategies of the leading enterprise app vendors with *ISVs and developers quickly gaining traction. According to RedMonk developers are the new kingmakers, and as such, the main vendors are competing [...] Read more »
SAP HANA was introduced to the market a year ago, reason for SAP to celebrate. During the party, SAP – like any proud parent – boasted about HANA’s accomplishments. And like any good party – SAP gave away some presents in the form of credit programs to its partners. SAP HANA has shown impressive adoption [...] Read more »
The Cloudforce Social Enterprise Tour landed in London last week, and was an instant success with more than 14.000 registrants. An impressive number for a company that has only been active in Europe for 10 years. The following details were shared and give a ball park of Salesforce.com’s European activity: Salesforce.com is recruiting for 750 [...] Read more »